BU470 Strategic Management
Ashworth College
ASSIGNMENT
04
BU470 Strategic Management
Directions: Be sure to make an electronic copy of your answer
before submitting it to Ashworth College for grading. Unless otherwise
stated, answer in complete sentences, and be sure to use correct English
spelling and grammar. Sources must be cited in APA format. Your
response should be four (4) pages in length; refer to the "Assignment
Format" page for specific format requirements.
Part A
The questions in Part A refer to the material
discussed in Lesson 1 of this course. Respond to the following.
1.
Describe the strategic
management process. What does it mean to manage strategically?
2.
Apply what you have
learned in this lesson by reading the brief below and answer the questions that
follow.
As the world's largest beauty products company, L'Oréal SA
creates cosmetics, perfume, and hair and skin care items. However, as the
global economy continued down a fluctuating and uncertain path, the French
company found itself with stagnating sales. According to company officials, one
contributing factor was higher raw materials costs that have hit many
companies, including L'Oréal, which uses oil in its products and packaging.
However, weak consumer demand and currency fluctuations played a major role in
the sales slowdown. In an effort to reduce its dependence on mature consumer
markets such as Europe and the United States, L'Oréal's strategy is to recruit
millions of new consumers in emerging markets from Africa to Asia.
Sources: Based on C. Passariello, "Heiress Loses L'Oréal
Family Fight," Wall Street Journal, October 18, 2011, p. B8; C.
Passariello and Noémie Bisserbe, "Uncertainty Colors L'Oréal," Wall
Street Journal, August 31, 2011, p. B4; and C. Passariello, "Sales Stagnate
at L'Oréal," Wall Street Journal, July 13, 2011, p. B4.
a. What do you think of L'Oréal's strategies in
light of today's environment?
b. How might strategic management be useful?
Part B
The questions in Part B refer to the material
discussed in Lesson 2 of this course. Respond to the following.
1. Describe the three major driving forces of the
business environment.
2. Explain the four major implications of these
driving forces.
3. Discuss the three critical factors for succeeding
in the business environment.
4. Apply what you have learned in this lesson by
reading the brief below and answer the questions that follow.
As a pioneer of Internet TV, Hulu is one of the most-watched
online video properties in the United States. Hulu operates a Web site that
features video from more than 225 content providers. Offerings include TV shows
from ABC, Fox, and NBC as well as from cable channels and films from studios
including Sony and MGM. Most of the content is streamed free eight days after
its broadcast debut. Viewers can watch shows earlier through a premium
subscription service called Hulu Plus. Hulu.com attracts some 26 million
visitors a month. Hulu is owned by entertainment and broadcasting powerhouses,
including NBC Universal, Comcast, News Corp., and Walt Disney Co., and by a
private equity firm. However, it now faces a challenging environment in which
consumers have a growing number of options on where and how to access content.
Hulu's owners had been exploring a sale of the online video venture but decided
in late 2011 not to sell the company. Now they have to figure out what to do
with it.
Sources: Based on S. Schechner, "Hulu Puts Owners in New
Quandary," Wall Street Journal, October 17, 2011, p. B1; S. Schechner,
"Hulu's Owners End Efforts to Sell Streaming-TV Website," Wall Street
Journal, October 14, 2011, p. B3; S. Schechner and J. E. Vascellaro, "Hulu
Reworks Its Script As Digital Change Hits TV," Wall Street Journal,
January 27, 2011, pp. A1+; and A. Palazzo, "Hulu Says It Will Reach 1
Million Paid-User Goal in 3 Months," Bloomberg BusinessWeek Online, July
6, 2011.
a. What do you think Hulu's owners should do now?
b. What is it about this situation context that's
so challenging?
c. What type of resource(s) does Hulu have? Would
you call it unique? Explain.
Part C
The questions in Part C refer to the material
discussed in Lesson 3 of this course.
In Lesson 2 you discussed the industrial
organization (I/O) and resource-based views (RBV) on competitive advantage. You
now know that competition and competencies are both major organizational
concerns. In Lesson 3 we take a closer look at how to conduct an external
analysis of an organization's specific and general environments.
To demonstrate your understanding of external
analysis, respond to the following.
1. Describe an external analysis.
2. Assess the benefits and challenges of doing an
external analysis.
3. Apply what you have learned in this lesson by
reading the brief below and answer the questions that follow.
Digital technology has disrupted all types of industries—from
financial services to recorded music. One industry that's seen a significant
impact is the publishing industry. E-book sales have skyrocketed, and one
publisher went so far as to predict that e-books could account for as much as
40 percent of total revenue by the end of 2012. Reading those e-books requires
a device and the competition in the e-book device industry is fierce.
Amazon fired the first volley when it introduced the Kindle in
November 2007. As with any new product, customers had to get used to the new
technology, but once they did, the Kindles were on fire! Two years later,
retailer Barnes & Noble introduced the Nook, a cheaper e-book device.
Amazon responded by cutting the price of its cheapest Kindle. Three months
later in January 2010, Apple introduced its iPad. Although it was a more
expensive tablet, its functionality and options attracted a lot of attention
and sales. In response, Barnes & Noble cut the price of its Nook, and
Amazon again cut the price of the Kindle.
By September 2011, Amazon dropped Kindle's starting price to $79
and launched Kindle Fire. Then in November 2011, Barnes & Noble joined the
tablet battle with its $249 Nook Tablet. And these are just the top three
competitors. Other industry competitors include the Sony Reader and Endless
Ideas' Be Book Neo. As the popularity of e-books continues to grow, the
"reader wars" are likely to continue.
Sources: Based on J. A. Trachtenberg and M. Peers, "Barnes
& Noble Seeks Next Chapter," Wall Street Journal, January 6, 2012, pp.
A1+; J. Bosman and M. J. De La Merced, "Barnes & Noble Considers
Spinning Off Its Nook Unit," IPO Offerings.com, January 5, 2012; M.
Maxwell, "Barnes & Noble's Digital Strategy Gaining Traction,"
Wall Street Journal, August 31, 2011, p. B3; J. A. Trachtenberg, S. Schechner,
and G. Chon, "B&N Vulnerable to Rivals: Amazon, Apple Loom as
Bookseller's Takeover Offer Dies," Wall Street Journal Online, August 20,
2011; A. Flood, "Hardback Sales Plummeting in Age of the ebook," The
Guardian, [guardian.co.uk], August 12, 2011; and J. Bosman,
"Publishing Gives Hints of Revival, Data Show," New York Times
Online, August 9, 2011.
a. What affects the level of rivalry? Porter
listed eight conditions that contribute to intense rivalry among existing
competitors. Using the eight conditions, assess the level of current rivalry in
this industry.
b. Which of these eight conditions do you think
are the most important to the level of current rivalry in this industry? Why?
c. As the industry matures, do you think the
intensity of rivalry will change? Explain.
Part D
The questions in Part D refer to the material
discussed in Lesson 4 of this course.
As you learned in Lesson 3, performing an
external analysis can provide information to be used in planning, decision
making, and strategy formulation. Organizations that conduct external analysis
are most successful when they combine this knowledge with a solid understanding
of their internal strengths and weaknesses.
To demonstrate your understanding of internal
analysis, respond to the following.
1.
Define and present the
characteristics of distinctive organizational capabilities.
2.
Describe the criteria
involved in judging organizational strengths and weaknesses.
3.
Apply what you have
learned in this lesson by reading the brief below and answer the question that
follows.
The clothing industry isn't an easy one to compete and be
successful in. However, VF Corporation has become one of the world's largest,
most profitable clothing conglomerates by doing many things well. One thing the
CEO did was buy languishing fashion brands and turn them into winners. How? By
using VF's capabilities: state-of-the-art distribution, global buying power,
and keen merchandising instincts. For instance, VF bought the North Face brand
for a bargain price of $135 million, revamped its sourcing, distribution, and
financial operations, and was able to nearly double sales over a five-year
period. As one analyst said, "The North Face is a great example of what VF
can do. For VF it was easy, and it's not easy for everybody."
Source: Based on, "VF Corporation: Company Profile,"
Datamonitor, December 30, 2011; A. J. Karr, "Global Growth Boosts VF
Net," Women's Wear Daily, July 22, 2011, p. 2-1; R. Dodes, "VF
Dresses Up Its Operations, Bucking Recession," Wall Street Journal, March 30,
2009, p. B3; and M. V. Copeland, "Stitching Together an Apparel
Powerhouse," Business 2.0, April 2005, pp. 52–54.
a. Which characteristics of distinctive
capabilities does this illustrate? Explain.
ASSIGNMENT
08
BU470 Strategic Management
Directions: Be sure to make an electronic copy of your answer
before submitting it to Ashworth College for grading. Unless otherwise
stated, answer in complete sentences, and be sure to use correct English
spelling and grammar. Sources must be cited in APA format. Your
response should be four (4) pages in length; refer to the "Assignment
Format" page for specific format requirements.
Part A
The questions in Part A refer to the material
discussed in Lesson 5 of this course.
As you learned in Lesson 1, managing
strategically involves formulating strategic responses and putting them into
action. In Lesson 2 you learned about functional strategies (also called
operational strategies), competitive strategies (also called business unit
strategies), and corporate strategies. Let's now discuss implementing strong
competitive and functional strategies to exploit resources, capabilities, and
core competencies.
Respond to the following:
1.
What functional
strategies does an organization need?
2.
What might provide the
basis upon which an organization decides on a competitive strategy?
3.
Apply what you have learned
in this lesson by reading the case below and answer the questions that follow.
There's no doubt that people like to watch movies, but how they
watch those movies has changed. Although many people still prefer going to an
actual movie theater, more and more are settling back in their easy chairs in
front of home entertainment systems, especially now that technology has
improved to the point where those systems are affordable and offer many of the
same features as those found in movie theaters. Along with the changes in where
people watch movies, how people get those movies has changed. For many, the
weekend used to start with a trip to the video rental store to search the racks
for something good to watch, an approach Blockbuster built its business on.
Today's consumers can choose a movie by going to their computer and visiting an
online DVD subscription and delivery site where the movies come to the
customers—a model invented by Netflix.
Launched in 1999, Netflix's subscriber base grew rapidly. It now
has more than 24.4 million subscribers and more than 100,000 movie titles from
which to choose. "The company's appeal and success are built on providing
the most expansive selection of DVDs, an easy way to choose movies, and fast,
free delivery." A company milestone was reached in late February 2007,
when Netflix delivered its one billionth DVD, a goal that took about
seven-and-a-half years to accomplish— "about seven months less than it
took McDonald's Corporation to sell one billion hamburgers after opening its
first restaurant."
Netflix founder and CEO Reed Hastings believed in the approach
he pioneered and set some ambitious goals for his company: build the world's
best Internet movie service and grow earnings per share (EPS) and subscribers
every year. In 2011, though, Hastings made a decision that had customers
complaining loudly.
Netflix's troubles began when it announced it would charge
separate prices for its DVDs-by-mail and streaming video plans. Then, it
decided to rebrand its DVD service as Qwikster. Customers raged so much that
Netflix reversed that decision and pulled the plug on the entire Qwikster plan.
As Netflix regained its focus with customers, it was once again ready to
refocus on its competitors. Success ultimately attracts competition. Other
businesses want a piece of the market. Trying to gain an edge in how customers
get the movies they want, when and where they want them, has led to an all-out
competitive war. Now, what Netflix did to Blockbuster, Blockbuster and other
competitors are doing to Netflix. Hastings said he has learned never to
underestimate the competition. He says, "We erroneously concluded that
Blockbuster probably wasn't going to launch a competitive effort when they
hadn't by 2003. Then, in 2004, they did. We thought. . . well they won't put
much money behind it. Over the past four years, they've invested more than $500
million against us."
Not wanting to suffer the same fate as Blockbuster (it filed for
bankruptcy protection in 2010 and was sold to Satellite TV service provider
DISH Network in 2011), Netflix is bracing for other onslaughts. In fact, CEO
Hastings, defending his misguided decisions in 2011 said, "We did so many
difficult things this year that we got overconfident. Our big obsession for the
year was streaming, the idea that 'let's not die with DVDs.'" The in-home
filmed entertainment industry is intensely competitive and continually
changing. Many customers have multiple providers (e.g., HBO, renting a DVD from
Red Box, buying a DVD, streaming a movie from providers such as Hulu, Apple,
and Amazon) and may use any or all of those services in the same month.
Video-on-demand and streaming are becoming extremely competitive. To counter
such competitive challenges, Hastings is focusing the company's competitive
strengths on a select number of initiatives. He says, "Streaming is the
future; we're focused on it. DVD is going to do whatever it's going to do. We
don't want to hurt it, but we're not putting much time or energy into it."
Others include continually developing profitable partnerships with content
providers, controlling the cost of streaming content, and even licensing its
original series. In fact, it just licensed its first original series called
"House of Cards" and starring Kevin Spacey.
With other companies hoping to get established in the market,
the competition is intense. Does Netflix have the script it needs to be a
dominant player? CEO Hastings says, "If it's true that you should be
judged by the quality of your competitors, we must be doing pretty well."
Sources: S. Woo and I. Sherr, "Netflix Recovers
Subscribers," Wall Street Journal, January 26, 2012, pp. B1+; J. Pepitone,
"Netflix CEO: We Got Overconfident," CNNMoney.com, December 6, 2011;
D. McDonald, "Netflix: Down, But Not Out," CNN.com, November 23,
2011; H. W. Jenkins, Jr., "Netflix Isn't Doomed," Wall Street
Journal, October 26, 2011, p. A13; C. Edwards, "Netflix Drops Most Since
2004 After Losing 800,000 Customers," BusinessWeek.com, October 25, 2011;
N. Wingfield and B. Stelter, "How Netflix Lost 800,000 Members and Good
Will," New York Times Online, October 24, 2011; C. Edwards and R. Grover,
"Can Netflix Regain Lost Ground," BusinessWeek.com, October 19, 2011;
and R. Grover, C. Edwards, and A. Fixmer, "Can Netflix Find Its Future By
Abandoning the Past?" Bloomberg BusinessWeek, September 26–October 2,
2011, pp. 29–30.
a. Describe what you think Netflix's competitive
strategy is using Miles and Snow's and Porter's frameworks. Explain each of
your choices.
b. What competitive advantage(s) do you think
Netflix has? Have its resources, capabilities, or core competencies contributed
to its competitive advantage(s)? Explain.
c. How will Netflix's functional strategies have
to support its competitive strategy? Explain.
d. What do you think Netflix is going to have to
do to maintain its competitive position, especially as its industry changes?
Part B
The questions in Part B refer to the material
discussed in Lesson 6 of this course.
In Lesson 5 you learned about functional and
competitive strategies, including how to implement these strategies to exploit
resources, capabilities, and core competencies. It is now time to delve more
deeply into corporate strategy, with special attention paid to growth
strategies.
Respond to the following:
1.
Indicate how corporate
strategy is related to the other organizational strategies and describe each of
the three (3) corporate strategic directions.
2.
Access the following
article using ProQuest, the Ashworth College online library:
Campbell outlines progress on strategies, sets stage for
long-term growth. (2012, Jul 24). Business Wire Retrieved
from https://ashworth.idm.oclc.org/login?url=http://search.proquest.com/docview/1027721081?accountid=45844
Respond to the following.
· What are some of the growth strategies
Campbell's will implement?
3.
Provide two (2) other
suggestions for growth strategies that Campbell's might utilize.
Part C
The questions in Part C refer to the material
discussed in Lesson 7 of this course.
Respond to the following:
1. Describe international strategy and why it's
important.
2. Explain the issues that arise as organizations
go international.
3. Describe the important international strategic
decisions.
4.
Apply what you have
learned in this lesson by reading the case below and answer the questions that
follow.
The Tata Group, based in Mumbai, India, is the largest
conglomerate in that country. It holds the number 6 spot on the list of the
world's most admired companies in the steel industry. Its latest revenues are
estimated at $67.4 billion, of which 61 percent is from business outside India.
Tata has more than 100 operating companies in seven main business groups doing
business in 80 countries: chemicals, information systems and communications,
consumer products, energy, engineering, materials, and services.
Its two largest businesses are Tata Steel and Tata Motors. Its
Tata Tea, which owns the valued Tetley brand, also is one of the largest tea
producers in the world. Ratan Tata, Tata Group's chairperson, has forged a
strategy that encompasses the globe. In 1999, he issued a "clarion call to
push outside India with acquisitions and exports." One of the company's
executive directors recalled, "We didn't know what to expect, to be
honest." Today, Tata controls many businesses ranging from Eight O'Clock
Coffee Co. in the United Sates to the Taj Group of hotels, which took over
management of the landmark Pierre Hotel on Central Park in New York City. Tata
made its boldest global strategic push, however, in October 2006 when Tata
Steel formally proposed buying British steelmaker Corus Group PLC for about $8
billion USD. Corus, which was formed by a merger of British Steel and
Hoogovens, was three times the size of Tata Steel.
The buyout offer soon turned into a bidding war when Tata Group
discovered another company, Companhia Siderúrgica Nacional of Brazil (CSN), was
also preparing a bid and therefore upped its opening offer to $9.2 billion; CSN
then raised the stakes by offering to pay $9.6 billion. A Tata Group spokesman
said that the company's attempt to acquire Corus was "based on a
compelling strategic rationale." Ratan Tata explained further by saying,
"The revised terms deliver substantial additional value to Corus
shareholders." The increased takeover bid did not impress investors as the
company's share price fell 6 percent after the news was announced.
Analysts and investors both "expressed concern that Tata is
overpricing Corus, whose operating costs are among the highest of any steel
maker—something that would affect its profitability and its plans to expand in
India." However, Ratan Tata knew that the acquisition could catapult Tata
Steel from its mid-50s ranking in the global steel list to the sixth-largest
industry competitor. He said, "Analysts were taking a short-term, harsh view
of the deal. Hopefully, the market will look back and say it was the right
move." By the end of January 2007, the U.K. Takeover Panel called an
auction in order to end the bidding war and "presided over the contest
that started on Tuesday, January 30." The "contest" continued
for several hours until CSN pulled out. Tata Steel won its coveted prize for
$12.2 billion—a 22 percent premium over what it had originally offered. That
acquisition represented the latest consolidation in the global steel industry.
The combined Tata-Corus can produce 25 million tons of steel a year. The deal
also represented the largest foreign acquisition by an Indian company and made
the diversified Tata Group the largest company in India. In 2008, Tata made an
even bigger global splash, at least in terms of recognized consumer brand
names. It acquired the Land Rover and Jaguar brands from Ford for an estimated
$2.3 billion.
Tata's leaders believe the group "can survive on the world
stage only by being both too big to beat and too good to fail." In
December 2012, when Chairman Ratan Tata steps down, Cyrus Mistry will take over
as chairman of Tata Group and he "faces the daunting challenge of steering
a giant, increasingly multinational conglomerate of more than 100 companies
through economic headwinds at home and abroad."
Sources: Based on Tata Group [www.tata.com], February 26, 2012; A. Sharma, "Tata's
New Boss Faces Headwinds," Wall Street Journal, November 25, 2011, p. B1;
A. Taylor III, "Tata Takes on the World," Fortune, May 2, 2011, pp.
86–92; G. Colvin, "The World's Most Admired Companies," Fortune,
March, 21, 2011, pp. 109+; A. Graham, "Too Good to Fail," Strategy +
Business Online, Spring 2010; and P. Wonacott and J. Singer, "Ratan Tata
Builds Indian Behemoth Into Global Player," Wall Street Journal, October
7–8, 2006, pp. B1+.
a. Discuss the advantages and drawbacks of going
international using Tata Group's experiences.
b. What strategic challenges do you think Cyrus Mistry
might face as he guides his company?
c. Using what you know about managing
strategically, how might he respond to these challenges?
Part D
The questions in Part D refer to the material
discussed in Lesson 8 of this course.
To round-out your understanding of the
strategic management process, this lesson applied the concepts to
entrepreneurial ventures and small businesses, as well as not-for-profit
organizations. Demonstrate your knowledge of entrepreneurial ventures and small
businesses by responding to the following:
1.
Describe the overall
approach to the strategic planning process in entrepreneurial ventures and
small businesses.
2.
Explain the advantages
and disadvantages of strategic planning with entrepreneurial ventures and small
businesses.
3.
Apply what you have
learned in this lesson by reading the case below and answer the questions that
follow.
It all started with a simple plan to make a superior T-shirt. As
special teams captain during the mid-1990s for the University of Maryland
football team, Kevin Plank hated having to repeatedly change the cotton T-shirt
he wore under his jersey as it became wet and heavy during the course of a
game.1 He knew there had to be a better alternative and set out to make it.
After a year of fabric and product testing, Plank introduced the first Under
Armour compression product—a synthetic shirt worn like a second skin under a
uniform or jersey. And it was an immediate hit! The silky fabric was light and
made athletes feel faster and fresher, giving them, according to Plank, an
important psychological edge. Dash/Shutterstock.com Today, Baltimore-based
Under Armour (UA) is a $1.4 billion company.
In 16 years, it has grown from a college start-up to a
"formidable competitor of the Beaverton, Oregon behemoth" (better
known as Nike). The company has nearly 3 percent of the fragmented U.S. sports
apparel market and sells products from shirts, shorts, and cleats to underwear.
In addition, more than 100 universities wear UA uniforms. The company's logo—an
interlocking U and A—is becoming almost as recognizable as the Nike swoosh.
Starting out, Plank sold his shirts using the only advantage he had—his
athletic connections. "Among his teams from high school, military school,
and the University of Maryland, he knew at least 40 NFL players well enough to
call and offer them the shirt." He was soon joined by another Maryland
player, Kip Fulks, who played lacrosse. Fulks used the same "six-degrees
strategy" in the lacrosse world. (Today, Fulks is the company's COO.)
Believe it or not, the strategy worked. UA sales quickly gained momentum.
However, selling products to teams and schools would take a business only so
far. That's when Plank began to look at the mass market.
In 2000, he made his first deal with a big-box store, Galyan's
(which was eventually bought by Dick's Sporting Goods). Today, almost 30
percent of UA's sales come from Dick's and The Sports Authority. But they
haven't forgotten where they started, either. The company has all-school deals
with 10 Division 1 schools. "Although these deals don't bring in big
bucks, they deliver brand visibility . . ." So, what's next for Under
Armour? At the end of 2011, revenues had increased 38 percent over the prior
year. Sustaining those growth rates will be a challenge. Some potential growth
areas include women's apparel, which only make up 25 percent of the company's
apparel sales; footwear, which makes up only 12 percent of corporate sales, but
only 1 percent of the $14 billion U.S. athletic footwear market; and global
sales, which right now are only 6 percent of revenue. A telling sign of the
company's philosophy is found over the doors of its product design studios:
"We have not yet built our defining product."
a. What examples of corporate strategies do you
see in this mini-case?
b. What strategic challenges do you think Kevin
Plank must deal with?
Ashworth Semester Exam BU470 Strategic
Management
BU47S :
Strategic Management
Question
1
As
part of its training, most military academies teach the:
Nine Principles
of War.
Seven
Principles of Success.
Five
Keys to Effectiveness.
Eight
Steps to Efficiency.
Question
2
Which
of the following is not a characteristic of strategic management that makes it
different from other types of management?
It is
interdisciplinary.
It has
an external focus.
It has
an internal focus.
It
concerns the present direction of the organization.
Question
3
Imitability
of a resource can occur through:
uplication.
exploitation.
substitution.
duplication
and substitution.
Question
4
The
traditional view of social responsibility states that:
corporations
should exist only to represent the stockholders.
corporations
must represent all stakeholder groups.
corporations
should operate on the basis of their suppliers' interests.
corporations
function as a measure of consumer behavior.
Question
5
The
various studies of organizational environments can be summarized from the
following perspective(s):
environment
as a source of information.
environment
as a source of resources.
environment
as a source of power.
environment
as a source of information and of resources.
Question
6
Why is
an internal analysis important?
It is
the only way to assess an organization's competitive environment.
It is
needed for making good strategic decisions.
It
establishes organizational goals and objectives.
It
assists in product positioning.
Question
7
In
Mintzberg's typology, ________ is a way to differentiate.
price
adaptability
focus
niche
Question
8
A more
dramatic response to a failing organization may be:
a joint
venture strategy.
a
turnaround strategy.
a
vertical integration strategy.
a
long-term contract.
Question
9
________
refers to the values and attitudes shared by individuals from a specific
country that shape their behavior and their beliefs about what is important.
National
culture
National
values
International
value systems
Global
culture
Question
10
Public
sector organizations are most affected by ________ constraints.
internal
external
efficiency
managerial
BU470 Week 1 Threaded Discussion
Evaluate the statement, "Strategic
management isn't simply the responsibility of an organization's top
managers." Analyze the strategies that top managers can implement
throughout the organization that would help would help support this
statement. What would be the outcomes?
(260 words with 1 reference)
BU470 Online Exam 1 SCORE 100 PERCENT
Question
1 |
5 /
5 points |
One strategic responsibility of managers and employees at
other levels throughout the organization is:
Question options:
strategy
implementation. |
|
||
situation
analysis. |
|
||
strategy
formulation. |
|
||
developing
the organization's vision. |
|
||
Question
2 |
5 /
5 points |
||
The board of directors in an organization:
Question options:
plays
a significant role in corporate governance. |
|
||
is
responsible for the implementation of the organization's operating
activities. |
|
||
serves
in the role of executive management. |
|
||
is
not an important part of the organization's strategic development. |
|
||
Question
3 |
5 /
5 points |
||
The academic discipline primarily responsible for the
development of strategic management is:
Question options:
accounting. |
|
||
economics. |
|
||
philosophy. |
|
||
anthropology. |
|
||
Question
4 |
5 /
5 points |
||
In the development of strategic management as a discipline,
Alfred Chandler wrote the book:
Question options:
<i>Corporate
Strategy</i>. |
|
||
<i>The
Teflon Leader</i>. |
|
||
<i>The
Pursuit of Excellence</i>. |
|
||
<i>Strategy
and Structure</i>. |
|
||
Question
5 |
5 /
5 points |
||
The emergence of strategic planning and strategic management
dates back to the __________, when researchers began looking for explanations
of organizational differences in performance and functioning.
Question options:
1950s |
|
||
1960s |
|
||
1970s |
|
||
1980s |
|
||
Question
6 |
5 /
5 points |
||
An organization's __________ are its goal-directed plans and
actions in which its capabilities and resources are matched with the
opportunities and threats in its environment.
Question options:
mission
statements |
|
||
vision
statements |
|
||
strategies |
|
||
objectives |
|
||
Question
7 |
5 /
5 points |
||
__________ differences are fundamental differences between
countries that encompass traditions, history, religious beliefs, and
deep-seated values.
Question options:
Colonial |
|
||
Cultural |
|
||
Transnational |
|
||
Regional |
|
||
Question
8 |
5 /
5 points |
||
Strategic management affects all organizational members.
However, the only issue that differs among organizational members is the:
Question options:
stage
of the strategic management process. |
|
||
scope
of the individual's actions. |
|
||
development
of the strategy. |
|
||
administrative
impacts. |
|
||
Question
9 |
5 /
5 points |
||
__________ involves how a corporation uses its resources and
protects stakeholders' interests.
Question options:
Financial
oversight |
|
||
Corporate
governance |
|
||
Steering
committee focus |
|
||
Corporate
counsel |
|
||
Question
10 |
5 /
5 points |
||
Strategic __________ is the ability to anticipate, envision,
maintain flexibility, think strategically, and work with others in the
organization to initiate changes that will create a viable and valuable future
for the organization.
Question options:
awareness |
|
||
leadership |
|
||
thinking |
|
||
control |
|
||
Question
11 |
5 /
5 points |
||
__________ strategies are goal-directed plans and actions of
the organization's functional areas.
Question options:
Situational |
|
||
Business |
|
||
Competitive |
|
||
Operational |
|
||
Question
12 |
5 /
5 points |
||
An organization's strategy is its goal-directed decisions and
actions in which its capabilities and resources are matched with the __________
in its environment.
Question options:
internal
and external financial controls |
|
||
opportunities
and threats |
|
||
long-term
issues |
|
||
sequential
management process |
|
||
Question
13 |
5 /
5 points |
||
Globalization has created challenges because of the __________
that is necessary to make it work.
Question options:
investment |
|
||
management |
|
||
openness |
|
||
staffing |
|
||
Question
14 |
5 /
5 points |
||
The organization type which first utilized strategy was the
__________ organization.
Question options:
entertainment |
|
||
military |
|
||
retail |
|
||
not-for-profit |
|
||
Question
15 |
5 /
5 points |
||
The basic activities of strategic management include:
Question options:
offense,
defense, and control. |
|
||
situation
analysis, strategy formulation, strategy implementation, and strategy
evaluation. |
|
||
strategy
development, strategy control, and strategy management. |
|
||
ethics,
management, and practice. |
|
||
Question
16 |
5 /
5 points |
||
__________ is/are the determination of the broad uses to
which organizational resources will be deployed and the resolution of conflicts
among the myriad participants in organizations.
Question options:
Vision |
|
||
Mission |
|
||
Corporate
governance |
|
||
Goals |
|
||
Question
17 |
5 /
5 points |
||
The __________ is an elected group that represents a
company's shareholders.
Question options:
board
of directors |
|
||
senior
management team |
|
||
steering
committee |
|
||
corporate
counsel |
|
||
Question
18 |
5 /
5 points |
||
Which of the following statements is NOT true regarding
corporate strategies?
Question options:
They
are concerned with the broad and more long-term issues of the organization. |
|
||
They
are concerned with how the organization is going to compete in a specific
business or industry. |
|
||
They
are concerned with the direction the organization is headed. |
|
||
They
are concerned with the business(es) that the organization is in and the
businesses they want to be in. |
|
||
Question
19 |
5 /
5 points |
||
In addition to expanding the role of board members, the
Sarbanes-Oxley Act of 2002 also called for more disclosure and transparency of:
Question options:
the
corporate vision. |
|
||
the
corporate mission. |
|
||
financial
information. |
|
||
the
balanced scorecard. |
|
||
Question
20 |
5 /
5 points |
||
Situation analysis involves the process of:
Question options:
designing
and choosing appropriate organizational strategies. |
|
analyzing
the current environment of the organization. |
|
identifying
external competitive threats. |
|
evaluating
the internal aspects of the organization. |
BU470 Online Exam 2 SCORE 95 PERCENT
Online
Exam 2 |
Question
1 |
5 /
5 points |
The __________ should elaborate a purpose for the
organization.
Question options:
vision |
|
||
competitive
strategy |
|
||
mission |
|
||
strategy |
|
||
Question
2 |
5 /
5 points |
||
Purchasing and sending electronic greeting cards through a
web site could represent a(n) __________ for a traditional greeting card
company like Hallmark.
Question options:
organizational
change |
|
||
stable
vision |
|
||
physical
change |
|
||
product
innovation |
|
||
Question
3 |
5 /
5 points |
||
Change agents are:
Question options:
manipulators
that facilitate change to improve an organization's revenue. |
|
||
those
who initiate and oversee the change efforts. |
|
||
the
leader who single-handedly is responsible for an organization's success
through authoritarian leadership. |
|
||
All
of the answer choices are correct. |
|
||
Question
4 |
5 /
5 points |
||
__________ is the ability to combine ideas in a unique way or
to make unusual associations between ideas.
Question options:
Resourcefulness |
|
||
Strategic
focus |
|
||
Creativity |
|
||
Interactivity |
|
||
Question
5 |
5 /
5 points |
||
A __________ statement is a statement of what specific
organizational units do and what they hope to accomplish.
Question options:
vision |
|
||
strategy |
|
||
technology |
|
||
mission |
|
||
Question
6 |
5 /
5 points |
||
The United States Congress could represent the __________
form of stakeholders.
Question options:
political
action groups |
|
||
supplier |
|
||
government |
|
||
shareholder |
|
||
Question
7 |
5 /
5 points |
||
__________ include all financial, physical, human, intangible
and structural/cultural assets used by an organization to develop, produce and
deliver products or services to its customers.
Question options:
Investments |
|
||
Capabilities |
|
||
Vulnerabilities |
|
||
Resources |
|
||
Question
8 |
5 /
5 points |
||
Capitalizing on information, people, ideas, and knowledge
characterizes the implication of:
Question options:
vanishing
distance. |
|
||
reduced
need for physical assets. |
|
||
compressed
time. |
|
||
turbulent
change. |
|
||
Question
9 |
5 /
5 points |
||
As you are studying your organization's context, it seems
clear that the company will have to prepare itself for continual turbulence and
change. Which of the following best describes the driving forces for change
that could affect the company's future?
Question options:
Reduced
need for physical assets |
|
||
Vanishing
distance and compressed time |
|
||
Increased
vulnerability |
|
||
All
of the answer choices are correct. |
|
||
Question
10 |
5 /
5 points |
||
__________ is defined as a structured transition in what an
organization does and how it does it.
Question options:
Strategy |
|
||
Strategic
management |
|
||
Organizational
change |
|
||
Globalization |
|
||
Question
11 |
5 /
5 points |
||
The competitive advantage perspective that focuses on
structural forces within an industry, the competitive environment of firms, and
how these influence competitive advantage is the __________ view.
Question options:
industrial-organizational |
|
||
resource-based |
|
||
guerilla |
|
||
environmental |
|
||
Question
12 |
5 /
5 points |
||
Experiences, characteristics, and knowledge are all aspects
that represent __________ resources.
Question options:
financial |
|
||
intangible |
|
||
human |
|
||
structural |
|
||
Question
13 |
5 /
5 points |
||
Ms. Gibson has come up with the idea of offering free house
painting if the job is not completed within the time agreed. Which of the
following best describes the competitive advantage perspective that Ms. Gibson
is proposing?
Question options:
Resource-based
view |
|
||
Guerilla
view |
|
||
Industrial
organization view |
|
||
Environmental
view |
|
||
Question
14 |
5 /
5 points |
||
An organization's attempt at creating and sustaining a
long-term competitive advantage can be disrupted through all of the following
EXCEPT:
Question options:
technological
advances. |
|
||
market
instability. |
|
||
government
legislation. |
|
||
globalization. |
|
||
Question
15 |
5 /
5 points |
||
Which of the following best describes the competitive
advantage perspective that looks at the impact of external factors?
Question options:
Resource-based
view |
|
||
Guerilla
view |
|
||
Industrial
organization view |
|
||
Environmental
view |
|
||
Question
16 |
5 /
5 points |
||
Corporate social responsibility (CSR) is the obligation of
__________ to make decisions and act in ways that recognize the
interrelatedness of business and society.
Question options:
society |
|
||
stakeholders |
|
||
community |
|
||
organizational
decision makers |
|
||
Question
17 |
5 /
5 points |
||
The following are all components of an organizational vision
EXCEPT:
Question options:
a
strong connection to the organization's core values and beliefs. |
|
||
strategy
based on the results of a focus group. |
|
||
elaboration
of a purpose for the organization. |
|
||
summary
of the organization's operations or what it does. |
|
||
Question
18 |
5 /
5 points |
||
Which of the following factors is considered to make an
organization's resources unique?
Question options:
Durability |
|
||
Imitability |
|
||
Quality |
|
||
Efficiency |
|
||
Question
19 |
5 /
5 points |
||
The influence of globalization in managing strategically can
be demonstrated in:
Question options:
the
global marketplace. |
|
||
global
competition. |
|
||
the
organization itself. |
|
||
global
competitors and the global marketplace. |
|
||
Question
20 |
0 /
5 points |
||
All of the following are effects of the driving forces in the
new business environment EXCEPT:
Question options:
vanishing
distance. |
|
globalization. |
|
compressed
time. |
|
continual turbulence.
(Incorrect) |
BU470 Week 3 Threaded Discussion
Analyze the eight conditions that Porter
lists. Which contribute to intense rivalry among competitors within an
industry?
(319 words with 1 reference)
BU470 Online Exam 3 SCORE 100 PERCENT
Question
1 |
5 /
5 points |
One of the biggest technological advancements to affect the organization
in recent years is:
Question options:
the
ability of managers to control employees electronically. |
|
||
the
ability of consumers to buy online. |
|
||
the
introduction of hand-held personal computers. |
|
||
continuing
computerization of an organization's activities. |
|
||
Question
2 |
5 /
5 points |
||
The Porter Five Forces model includes all of the following
factors EXCEPT:
Question options:
bargaining
power of suppliers. |
|
||
threat
of new entrants. |
|
||
threat
of a decrease in research and development. |
|
||
threat
of substitute products. |
|
||
Question
3 |
5 /
5 points |
||
An element of the environment as information perspective is:
Question options:
environmental
relevancy. |
|
||
environmental
uncertainty. |
|
||
environmental
currency. |
|
||
environmental
texture. |
|
||
Question
4 |
5 /
5 points |
||
One challenge of conducting an external analysis is:
Question options:
an
external analysis can be time consuming. |
|
||
the
environment might be changing more rapidly than you can keep up with. |
|
||
the internal
analysis of the organization is very important to managing strategically. |
|
||
it
is time consuming and the environment changes very rapidly. |
|
||
Question
5 |
5 /
5 points |
||
Organizations are __________ systems, which means they
interact with and respond to their environment.
Question options:
open |
|
||
organic |
|
||
adaptive |
|
||
external |
|
||
Question
6 |
5 /
5 points |
||
The law governing safe and hazard-free work environments is
the:
Question options:
Equal
Employment Opportunity Act of 1972. |
|
||
Americans
with Disabilities Act of 1990. |
|
||
Occupational
Safety and Health Act of 1970. |
|
||
Civil
Rights Act of 1991. |
|
||
Question
7 |
5 /
5 points |
||
Which of the following is NOT one of the five competitive
forces?
Question options:
Competition
forms substitute products |
|
||
The
threat of potential entry |
|
||
The
strength of industry forces |
|
||
The
bargaining power of buyers |
|
||
Question
8 |
5 /
5 points |
||
A supplier will have more bargaining power:
Question options:
if
it is able to provide the products that the industry is currently providing. |
|
||
if
the supplier's product is an important input to the industry. |
|
||
if
the supplier's products are differentiated or there are customer switching
costs. |
|
||
All
of the answer choices are correct. |
|
||
Question
9 |
5 /
5 points |
||
Demographic information can be obtained from all of the
following sources EXCEPT the:
Question options:
Economic
Statistics Briefing Room. |
|
||
Current
Population Survey. |
|
||
Statistical
Abstract of the World. |
|
||
Statistical
Yearbook. |
|
||
Question
10 |
5 /
5 points |
||
The generation of the postwar group was born between the
years:
Question options:
1912-1921. |
|
||
1922-1927. |
|
||
1928-1945. |
|
||
1965-1977. |
|
||
Question
11 |
5 /
5 points |
||
When organizations consider whether there are upcoming price
increases in the products purchased by the industry, this issue refers to the
__________ of the Porter Five Forces model.
Question options:
bargaining
power of buyers |
|
||
threat
of potential entrants |
|
||
threat
of substitute products |
|
||
bargaining
power of suppliers |
|
||
Question
12 |
5 /
5 points |
||
A buyer will have less bargaining power if all of the
following factors apply EXCEPT:
Question options:
buyers
have limited information. |
|
||
buyers
face few switching costs. |
|
||
the
products purchased are highly differentiated and unique. |
|
||
buyers
purchase small volumes of the products. |
|
||
Question
13 |
5 /
5 points |
||
A challenge in conducting an external analysis is that:
Question options:
forecasts
aren't facts. |
|
||
brand
loyalty is low. |
|
||
markets
may be concentrated. |
|
||
markets
may be fragmented. |
|
||
Question
14 |
5 /
5 points |
||
Which of the general environmental sectors is affected when
minimum wage laws are changed?
Question options:
Economics |
|
||
Demographics |
|
||
Sociocultural |
|
||
Political/legal |
|
||
Question
15 |
5 /
5 points |
||
One of the factors that shape the definition of exit barriers
as factor(s) that keep companies competing in businesses, even when those
businesses are failing, is __________ factors.
Question options:
economic |
|
||
strategic |
|
||
emotional |
|
||
all
of the above |
|
||
Question
16 |
5 /
5 points |
||
Recent census data showed that for the first time in the
history of the United States there were more Americans over age __________ than
under.
Question options:
25 |
|
||
30 |
|
||
21 |
|
||
19 |
|
||
Question
17 |
5 /
5 points |
||
Managing __________ is an ongoing process.
Question options:
emotionally |
|
||
strategically |
|
||
reactively |
|
||
cooperatively |
|
||
Question
18 |
5 /
5 points |
||
A manager who anticipates changes and plans for those changes
can be referred to as a(n) __________ manager.
Question options:
reactive |
|
||
socially
responsible |
|
||
ethical |
|
||
proactive |
|
||
Question
19 |
5 /
5 points |
||
Uncertainty is determined by complexity and:
Question options:
rate
of change. |
|
||
access
to information. |
|
||
difficulty
of obtaining and controlling resources. |
|
||
competition. |
|
||
Question
20 |
5 /
5 points |
||
The __________ is a trade alliance among countries.
Question options:
Global
Union |
|
U.S.
Economic Act of 1996 |
|
Association
of Southeast Asian Nations |
|
Consumer
Product Safety Association |
BU470 Week 5 Threaded Discussion
Analyze functional strategies and discuss the
strategies that an organization needs. Provide page numbers in the body
of your discussion and a list of references at the end of your discussion in
APA format.
(200+ words with 1 reference)
BU470 Online Exam 5 SCORE 99 PERCENT
Question
1 |
2.5
/ 2.5 points |
A capabilities assessment _______ is an in-depth evaluation
of an organization's capabilities.
Question options:
analysis |
|
||
profile |
|
||
formulation |
|
||
review |
|
||
Question
2 |
2.5
/ 2.5 points |
||
All of the following constitute support activities except:
Question options:
technological
development. |
|
||
procurement. |
|
||
operations. |
|
||
human
resource management. |
|
||
Question
3 |
2.5
/ 2.5 points |
||
An internal analysis involves an examination of the
organization's:
Question options:
mission
and vision. |
|
||
resources
and capabilities. |
|
||
strategic
objectives. |
|
||
functional
and business strategies. |
|
||
Question
4 |
2.5
/ 2.5 points |
||
The key to using a(n) ________ audit is to determine how well
or poorly organizational functions are being performed.
Question options:
internal |
|
||
capabilities |
|
||
strategic |
|
||
functional |
|
||
Question
5 |
2.5
/ 2.5 points |
||
Core competencies cannot be a source of ________, but can
contribute to the development of ________.
Question options:
organizational
goals; competitive advantage |
|
||
dynamic
capabilities; internal analysis. |
|
||
competitive
advantage; distinctive capabilities. |
|
||
distinctive
capabilities; organizational goals |
|
||
Question
6 |
2.5
/ 2.5 points |
||
________ are the regular, predictable, and sequential
patterns of work activities performed by organizational members.
Question options:
Organizational
capabilities |
|
||
Accumulated
knowledge |
|
||
Actual
work activities |
|
||
Organizational
routines and processes |
|
||
Question
7 |
2.5
/ 2.5 points |
||
Special and unique capabilities that distinguish the
organization from its competitors are called _______ organizational
capabilities.
Question options:
distinguished |
|
||
distinctive |
|
||
demonstrated |
|
||
delineated |
|
||
Question
8 |
2.5
/ 2.5 points |
||
After a current product-market profile has been assessed, the
next step is to
Question options:
identify
sources of competitive advantage and the disadvantage in the main
product-market segments. |
|
||
emphasize
the interactions between the organization and customers. |
|
||
conduct
an external assessment of competitors. |
|
||
All
of the answer choices are correct. |
|
||
Question
9 |
2.5
/ 2.5 points |
||
Internal analysis is important for identifying and evaluating
an organization's:
Question options:
strengths
and weaknesses. |
|
||
goals
and objectives. |
|
||
distinctive
offerings. |
|
||
mission
and vision. |
|
||
Question
10 |
2.5
/ 2.5 points |
||
The internal audit concentrates on the availability or lack
of critical ________ and the level of ________.
Question options:
capital;
skills |
|
||
resources;
capabilities |
|
||
financial
resources; management |
|
||
skills;
resources |
|
||
Question
11 |
2.5
/ 2.5 points |
||
All of the following constitute primary activities except:
Question options:
procurement. |
|
||
marketing
and sales. |
|
||
outbound
logistics. |
|
||
operations. |
|
||
Question
12 |
2.5
/ 2.5 points |
||
All of the following reflect questions asked of the
management function during the internal audit except:
Question options:
Are
jobs effectively designed? |
|
||
What
is the level of employee turnover? |
|
||
Is
the organization able to raise long-term capital? |
|
||
Does
the organization effectively use work teams? |
|
||
Question
13 |
2.5
/ 2.5 points |
||
Customer value is determined by:
Question options:
a
unique and different product. |
|
||
a
low-priced product. |
|
||
the
ability to respond to specific or distinct customer needs. |
|
||
All
of the answer choices are correct. |
|
||
Question
14 |
2.5
/ 2.5 points |
||
Southwest's capability of quick gate turnaround time and
exceptional employee-customer interactions is known as:
Question options:
a distinctive
organizational capability. |
|
||
an
exceptional opportunity. |
|
||
a
superior customer value. |
|
||
a
distinguished service. |
|
||
Question
15 |
2.5
/ 2.5 points |
||
Which of the following are considered to be primary
activities in a value chain analysis as outlined by Porter?
Question options:
Inbound
logistics |
|
||
Procurement |
|
||
Human
resource management |
|
||
Firm's
infrastructure |
|
||
Question
16 |
2.5
/ 2.5 points |
||
Characteristics of dynamic capabilities include all of the
following except:
Question options:
timely
responsiveness. |
|
||
reactive
responsiveness. |
|
||
rapid
and flexible product innovation. |
|
||
coordinating
and deploying organizational resources and capabilities. |
|
||
Question
17 |
2.5
/ 2.5 points |
||
The question, "Does the capability provide tangible
customer benefits?" occurs under what step of the capabilities assessment
profile which identifies distinctive organizational capabilities?
Question options:
Sort
the core capabilities and competencies according to strategic importance. |
|
||
Identify
and agree on the key capabilities and competencies. |
|
||
Describe
all the organizational capabilities and competencies. |
|
||
Prepare
current product-market profile. |
|
||
Question
18 |
1.25
/ 2.5 points |
||
The internal audit answers the questions of:
Question options:
Do the various
functions have the needed resources to perform their assigned work
activities? |
|
||
How well do they
perform these assigned work activities? |
|
||
What are the
organization's primary opportunities and threats? |
|
||
possessing the needed
resources and then performing assigned work activities. |
|
||
Question
19 |
2.5
/ 2.5 points |
||
Performance of ________ activities would not be possible
without ________ activities.
Question options:
core;
support |
|
||
primary;
support |
|
||
support;
primary |
|
||
strategic;
support |
|
||
Question
20 |
2.5
/ 2.5 points |
||
Resources that are lacking or deficient and that prevent the organization
from developing a sustainable competitive advantage, are known as:
Question options:
weaknesses. |
|
strengths. |
|
opportunities. |
|
threats. |
|
Online
Exam 5 |
Question
21 |
2.5
/ 2.5 points |
The ________ strategy is one in which an organization
continually innovates by finding and exploiting new product and market
opportunities.
Question options:
prospector |
|
||
defender |
|
||
analyzer |
|
||
reactor |
|
||
Question
22 |
2.5
/ 2.5 points |
||
Which of the following is a possible production-operations
management strategy?
Question options:
Selective
specialization |
|
||
Inventory
management systems |
|
||
User
positioning |
|
||
Market
logistics |
|
||
Question
23 |
2.5
/ 2.5 points |
||
The ________ strategy is one in which an organization
continually innovates by finding and exploiting new product and market
opportunities.
Question options:
prospector |
|
||
defender |
|
||
analyzer |
|
||
reactor |
|
||
Question
24 |
2.5
/ 2.5 points |
||
One factor that would lead to high-performance work practices
is
Question options:
using
contingent pay. |
|
||
forming
problem-solving groups. |
|
||
conducting
attitude surveys. |
|
||
All
of the answer choices are correct. |
|
||
Question
25 |
2.5
/ 2.5 points |
||
The marketing mix is commonly known as the
Question options:
4Ps |
|
||
5Ps |
|
||
7Ss |
|
||
4Ss |
|
||
Question
26 |
2.5
/ 2.5 points |
||
Which of the following is NOT a possible dimension for
identifying strategic groups?
Question options:
Units
sold |
|
||
Price |
|
||
Quality |
|
||
Geographic
scope |
|
||
Question
27 |
2.5
/ 2.5 points |
||
Which of the following is included under the product
functional strategies?
Question options:
Supervision |
|
||
Management |
|
||
Marketing |
|
||
Leadership |
|
||
Question
28 |
2.5
/ 2.5 points |
||
In Porter's cost leadership strategy, the main goal of the
cost leader is to have the lowest ________ in the industry.
Question options:
profits |
|
||
prices |
|
||
costs |
|
||
products |
|
||
Question
29 |
2.5
/ 2.5 points |
||
The role of top-level decision makers in the strategic management
process is to:
Question options:
establish
the overall operational goals. |
|
||
develop
the overall goal that the organization hopes to achieve. |
|
||
establish
functional strategies. |
|
||
supervise
line managers. |
|
||
Question
30 |
2.5
/ 2.5 points |
||
________ strategies are the short-term goal-directed
decisions and actions of the organization's various functional areas.
Question options:
Competitive |
|
||
Coordinating |
|
||
Corporate |
|
||
Functional |
|
||
Question
31 |
2.5
/ 2.5 points |
||
Which of the following is NOT one of Miles and Snow's
adaptive strategies?
Question options:
Defender |
|
||
Prospector |
|
||
Cost
leader |
|
||
Analyzer |
|
||
Question
32 |
2.5
/ 2.5 points |
||
Which of the following is NOT a way to segment specialized
market niches?
Question options:
Price
consciousness |
|
||
Geographical |
|
||
Type
of customer |
|
||
Product
line segment |
|
||
Question
33 |
2.5
/ 2.5 points |
||
The ________ point(s) to the strategic issues organizational
decision makers need to address in their pursuit of sustainable competitive
advantage and high levels of performance.
Question options:
portfolio
analysis |
|
||
distinctive
capabilities |
|
||
strengths |
|
||
SWOT
analysis |
|
||
Question
34 |
2.5
/ 2.5 points |
||
The two main support processes in an organization are:
Question options:
production
systems and marketing systems. |
|
||
procurement
systems and HR systems. |
|
||
financial
accounting systems and HR systems. |
|
||
information
systems and financial accounting systems. |
|
||
Question
35 |
2.5
/ 2.5 points |
||
When a company builds a profitable business by
"stealing" ideas from other successful peers, it is following a(n)
________ strategy.
Question options:
prospector |
|
||
defender |
|
||
analyzer |
|
||
reactor |
|
||
Question
36 |
2.5
/ 2.5 points |
||
An organization's ________ strategies reflect its commitment
to and treatment of its employees.
Question options:
procurement |
|
||
corporate |
|
||
HR |
|
||
competitive |
|
||
Question
37 |
2.5
/ 2.5 points |
||
________ is when organizations battle or vie for some desired
object or outcome.
Question options:
Competition |
|
||
Strategy |
|
||
Goal |
|
||
Objective |
|
||
Question
38 |
2.5
/ 2.5 points |
||
Ms. James has decided to use a computerized order taking and
fulfillment system in the new location for her retail shop. She is demonstrating
her ability to give attention to which of the following strategies?
Question options:
Marketing |
|
||
Human
resources |
|
||
Information |
|
||
Financial-accounting |
|
||
Question
39 |
2.5
/ 2.5 points |
||
Designing which of the following systems involves making sure
we have the information we need, when the information is needed, and in the
form needed?
Question options:
Marketing |
|
||
Human
resources |
|
||
Information |
|
||
Financial-accounting |
|
||
Question
40 |
2.5
/ 2.5 points |
||
________ refer(s) to the process of creating and providing
goods and services.
Question options:
Marketing |
|
Production-operations |
|
High-performance
work practices |
|
Information
system |
BU470 Week 6 Threaded Discussion
Compare and contrast the three approaches to
defining an organization's competitors. Which one of these approaches do you
think is the most useful and why? Why are these important? Provide page numbers
in the body of your discussion and a list of references at the end in APA
format.
(271 words with 1 reference. Also, response to
one student's post is given which may be helpful).
BU470 Online Exam 7 SCORE 98 PERCENT
Question
1 |
2.5
/ 2.5 points |
Which of the following is NOT one of Miles and Snow's
adaptive strategies?
Question options:
Defender |
|
||
Prospector |
|
||
Cost
leader |
|
||
Analyzer |
|
||
Question
2 |
2.5
/ 2.5 points |
||
In Porter's cost leadership strategy, the main goal of the
cost leader is to have the lowest ________ in the industry.
Question options:
profits |
|
||
prices |
|
||
costs |
|
||
products |
|
||
Question
3 |
2.5
/ 2.5 points |
||
________ refer(s) to the process of creating and providing
goods and services.
Question options:
Marketing |
|
||
Production-operations |
|
||
High-performance
work practices |
|
||
Information
system |
|
||
Question
4 |
2.5
/ 2.5 points |
||
If Mr. Carol wanted to introduce high-performance work
practices in his organization, which of the following practices would he adopt?
Question options:
Centralized
decision making |
|
||
Fixed
job assignments |
|
||
Limited
communication |
|
||
Self-managed
work teams |
|
||
Question
5 |
2.5
/ 2.5 points |
||
When an organization competes by providing unique products
with features that customers value, perceive as different, and are willing to
pay a premium price for, it is using a strategy of:
Question options:
cost
leadership. |
|
||
focus. |
|
||
differentiation. |
|
||
niche. |
|
||
Question
6 |
2.5
/ 2.5 points |
||
Which of the following is a possible production-operations
management strategy?
Question options:
Selective
specialization |
|
||
Inventory
management systems |
|
||
User
positioning |
|
||
Market
logistics |
|
||
Question
7 |
2.5
/ 2.5 points |
||
The ________ point(s) to the strategic issues organizational
decision makers need to address in their pursuit of sustainable competitive
advantage and high levels of performance.
Question options:
portfolio
analysis |
|
||
distinctive
capabilities |
|
||
strengths |
|
||
SWOT
analysis |
|
||
Question
8 |
2.5
/ 2.5 points |
||
The ________ works hard to establish brand loyalty.
Question options:
differentiator |
|
||
cost
leader |
|
||
defender |
|
||
reactor |
|
||
Question
9 |
2.5
/ 2.5 points |
||
The marketing mix is commonly known as the
Question options:
4Ps |
|
||
5Ps |
|
||
7Ss |
|
||
4Ss |
|
||
Question
10 |
2.5
/ 2.5 points |
||
The role of top-level decision makers in the strategic
management process is to:
Question options:
establish
the overall operational goals. |
|
||
develop
the overall goal that the organization hopes to achieve. |
|
||
establish
functional strategies. |
|
||
supervise
line managers. |
|
||
Question
11 |
2.5
/ 2.5 points |
||
________ is when organizations battle or vie for some desired
object or outcome.
Question options:
Competition |
|
||
Strategy |
|
||
Goal |
|
||
Objective |
|
||
Question
12 |
2.5
/ 2.5 points |
||
Francesca has had a higher than desirable level of server
turnover in her restaurant. She decided that she needs to pay better attention
to which strategies?
Question options:
Marketing |
|
||
Human
resources |
|
||
Information |
|
||
Financial-accounting |
|
||
Question
13 |
2.5
/ 2.5 points |
||
The ________ strategy is one in which an organization
continually innovates by finding and exploiting new product and market
opportunities.
Question options:
prospector |
|
||
defender |
|
||
analyzer |
|
||
reactor |
|
||
Question
14 |
2.5
/ 2.5 points |
||
Which of the following is included under the product
functional strategies?
Question options:
Supervision |
|
||
Management |
|
||
Marketing |
|
||
Leadership |
|
||
Question
15 |
2.5
/ 2.5 points |
||
When a company builds a profitable business by
"stealing" ideas from other successful peers, it is following a(n)
________ strategy.
Question options:
prospector |
|
||
defender |
|
||
analyzer |
|
||
reactor |
|
||
Question
16 |
2.5
/ 2.5 points |
||
Designing which of the following systems involves making sure
we have the information we need, when the information is needed, and in the
form needed?
Question options:
Marketing |
|
||
Human
resources |
|
||
Information |
|
||
Financial-accounting |
|
||
Question
17 |
2.5
/ 2.5 points |
||
One of the two strategic decisions most associated with the organization's
information system is:
Question options:
optimum
equity mix. |
|
||
creating
an approved vendor list. |
|
||
selecting
the correct marketing mix. |
|
||
the
choice of system technology. |
|
||
Question
18 |
2.5
/ 2.5 points |
||
One factor that would lead to high-performance work practices
is
Question options:
using
contingent pay. |
|
||
forming
problem-solving groups. |
|
||
conducting
attitude surveys. |
|
||
All
of the answer choices are correct. |
|
||
Question
19 |
2.5
/ 2.5 points |
||
Product design strategies typically involve an organization's
________ functional area.
Question options:
finance |
|
||
R&D |
|
||
accounting |
|
||
HR |
|
||
Question
20 |
2.5
/ 2.5 points |
||
The ________ strategy is one in which an organization
continually innovates by finding and exploiting new product and market
opportunities.
Question options:
prospector |
|
defender |
|
analyzer |
|
reactor |
|
Online
Exam 7 |
Question
21 |
2.5
/ 2.5 points |
Efficiency is:
Question options:
the
organization's ability to complete or reach goals. |
|
||
a specific
measure, typically used in the production-operations-manufacturing area, of
how many inputs it took to produce outputs. |
|
||
the
ability of the organization to minimize the use of resources in achieving
organizational goals. |
|
||
the
search for the best practices from other leading organizations. |
|
||
Question
22 |
2.5
/ 2.5 points |
||
One of the risks associated with a horizontal integration
strategy is:
Question options:
a
potential violation of antitrust laws. |
|
||
exponential
growth. |
|
||
increased
market exposure. |
|
||
increase
in sales. |
|
||
Question
23 |
2.5
/ 2.5 points |
||
The types of renewal strategies include:
Question options:
retrenchment
strategy. |
|
||
turnaround
strategy. |
|
||
diversification
strategy. |
|
||
retrenchment
and turnaround strategies. |
|
||
Question
24 |
2.5
/ 2.5 points |
||
The ________ strategy is one in which the organization
maintains its current size and current level of business operations.
Question options:
stability |
|
||
concentration |
|
||
diversification |
|
||
backward
integration |
|
||
Question
25 |
2.5
/ 2.5 points |
||
Examples of portfolio analyses include:
Question options:
the
BCG matrix. |
|
||
the
McKinsey-GE stoplight matrix. |
|
||
the
product-market evolution matrix. |
|
||
All
of the answer choices are correct. |
|
||
Question
26 |
2.5
/ 2.5 points |
||
Diversifying into a completely different industry from the
organization's current operations is referred to as:
Question options:
concentric
diversification. |
|
||
vertical
diversification. |
|
||
conglomerate
diversification. |
|
||
horizontal
diversification. |
|
||
Question
27 |
2.5
/ 2.5 points |
||
One of the major disadvantages of the McKinsey matrix is that
of:
Question options:
simplicity. |
|
||
uniqueness. |
|
||
subjectivity. |
|
||
All
of the answer choices are correct. |
|
||
Question
28 |
2.5
/ 2.5 points |
||
Related diversification is ________ unrelated
diversification.
Question options:
less
effective than |
|
||
more
effective than |
|
||
just
as effective as |
|
||
less
profitable than |
|
||
Question
29 |
2.5
/ 2.5 points |
||
A business unit with low relative market share and low
industry growth rate is referred to as a:
Question options:
dog. |
|
||
cash
cow. |
|
||
cat. |
|
||
question
mark. |
|
||
Question
30 |
0 /
2.5 points |
||
All of the following are reflective of restructuring efforts
except:
Question options:
spin-off. |
|
||
liquidation. |
|
||
reengineering. |
|
||
cost
cutting. |
|
||
Question
31 |
2.5
/ 2.5 points |
||
The _______ strategy establishes the overall direction that
the organization hopes to go.
Question options:
business |
|
||
functional |
|
||
corporate |
|
||
competitive |
|
||
Question
32 |
2.5
/ 2.5 points |
||
The main causes of corporate performance include all the
following except:
Question options:
inadequate
financial controls. |
|
||
uncontrollable
costs or too high costs. |
|
||
new
competitors. |
|
||
underexpansion
or too slow growth. |
|
||
Question
33 |
2.5
/ 2.5 points |
||
A concentration strategy:
Question options:
does
not enable an organization to become very good at what it does. |
|
||
cannot
cause the organization to become vulnerable to industry and other external
environmental shifts. |
|
||
allows
the firm to diversify into new industries. |
|
||
is a
growth strategy in which the organization concentrates on its primary line of
business and looks for ways to meet its growth objectives through expanding
its activities or operations in its core business. |
|
||
Question
34 |
2.5
/ 2.5 points |
||
________ are usually "friendly."
Question options:
Mergers |
|
||
Acquisitions |
|
||
Takeovers |
|
||
Buyouts |
|
||
Question
35 |
2.5
/ 2.5 points |
||
Developing different uses for a product is an example of a
________ concentration option.
Question options:
product-market
diversification. |
|
||
market
development |
|
||
product-market
exploitation |
|
||
product
development |
|
||
Question
36 |
2.5
/ 2.5 points |
||
Mr. Wilson is thinking about concentrating on his primary
line of business, Italian furniture, and looking for ways to meet its growth
goals by expanding its core business. Which of the below strategies is Mr.
Wilson following here?
Question options:
International |
|
||
Vertical
integration |
|
||
Diversification |
|
||
Concentration |
|
||
Question
37 |
2.5
/ 2.5 points |
||
Both the product-market evolution and McKinsey matrices have
the disadvantage of:
Question options:
simplicity. |
|
||
complexity. |
|
||
individuality. |
|
||
subjectivity. |
|
||
Question
38 |
2.5
/ 2.5 points |
||
Mr. Wilson, a successful importer of Italian furniture, is
considering combining operations by exchanging stock with a competitor, Italian
Delights, to create a new store, Supremo Italiano. Which of the following
growth strategies is Mr. Wilson following here?
Question options:
Merger |
|
||
Acquisition |
|
||
Hostile
takeover |
|
||
Internal
development |
|
||
Question
39 |
2.5
/ 2.5 points |
||
Starting a business from the ground up is referred to as:
Question options:
product
development. |
|
||
market
development. |
|
||
strategic
development. |
|
||
internal
development. |
|
||
Question
40 |
2.5
/ 2.5 points |
||
A long-term contract is usually an agreement between:
Question options:
two
organizations in the same industry. |
|
an
organization and its suppliers. |
|
two organizations
in unrelated industries. |
|
a
domestic and international organization. |
BU470 Online Exam 8 SCORE 100 PERCENT
Question
1 |
5 /
5 points |
Which of the following is not one of the unique strategies
that have been developed for not-for-profit organizations in order to cope with
changing environmental conditions?
Question options:
Cause-related
marketing |
|
||
Not-for-profit
marketing alliances |
|
||
Licensing |
|
||
Direct
investment |
|
||
Question
2 |
5 /
5 points |
||
Research on community arts organizations has indicated that
Porter's strategies of ________ are utilized.
Question options:
cost
leadership, innovation, and focus |
|
||
differentiation
and focus |
|
||
innovation
and focus |
|
||
cost
leadership, differentiation, and focus |
|
||
Question
3 |
5 /
5 points |
||
The not-for-profit marketing alliance is an extension of:
Question options:
mergers
and acquisitions. |
|
||
divestment. |
|
||
cause-related
marketing. |
|
||
licensing. |
|
||
Question
4 |
5 /
5 points |
||
Which of these is NOT a characteristic of entrepreneurial
ventures?
Question options:
Little
impact on industry |
|
||
Innovative
practices |
|
||
Pursue
opportunities |
|
||
Have
growth and profitability as main goals |
|
||
Question
5 |
5 /
5 points |
||
Charles Hanson just opened Chuck's Bikes and Trikes, a
motorcycle repair facility. Charles has 25 employees even though the repair
facility is located in a small rural town. Chuck's Bikes and Trikes is an
example of:
Question options:
an entrepreneurial
venture. |
|
||
a
small business. |
|
||
an
innovative business. |
|
||
All
of the answer choices are correct. |
|
||
Question
6 |
5 /
5 points |
||
Small businesses are independent businesses that have fewer
than ________ employees.
Question options:
100 |
|
||
200 |
|
||
300 |
|
||
500 |
|
||
Question
7 |
5 /
5 points |
||
An example of a cause-related NFP is:
Question options:
Camp
Fire. |
|
||
the
University of Minnesota. |
|
||
Save
the Whales. |
|
||
Bill
and Melinda Gates Foundation. |
|
||
Question
8 |
5 /
5 points |
||
A strategic advantage of entrepreneurial ventures/small
businesses over large businesses is:
Question options:
economics
of scale. |
|
||
flexibility. |
|
||
marketing
options. |
|
||
distribution. |
|
||
Question
9 |
5 /
5 points |
||
An alliance in which the not-for-profit organization proposes
and initiates the partnership is referred to as:
Question options:
a
not-for-profit marketing alliance. |
|
||
cause-related
marketing. |
|
||
effect-related
marketing. |
|
||
licensing. |
|
||
Question
10 |
5 /
5 points |
||
To evaluate strategy, there must be a connection between the
evaluation and the ________ of the not-for-profit organization.
Question options:
revenues |
|
||
goals |
|
||
objectives
(moderate) |
|
||
goals
and objectives |
|
||
Question
11 |
5 /
5 points |
||
Small businesses and entrepreneurial ventures are the driving
force of change in the process of:
Question options:
market
positioning. |
|
||
strategic
positioning. |
|
||
creative
destruction. |
|
||
competitor
interrelationships. |
|
||
Question
12 |
5 /
5 points |
||
According to the Global Entrepreneurship Monitor (GEM) 2011
report, there are more than ________ million entrepreneurs in the 54 countries
covered.
Question options:
25 |
|
||
36 |
|
||
400 |
|
||
250 |
|
||
Question
13 |
5 /
5 points |
||
All of the following are part of the strategic management
process for small businesses except:
Question options:
strategy
analysis. |
|
||
strategy
formation. |
|
||
strategy
evaluation. |
|
||
strategy
implementation. |
|
||
Question
14 |
5 /
5 points |
||
Small businesses account for ________ percent of the private
sector output.
Question options:
10 |
|
||
20 |
|
||
25 |
|
||
50 |
|
||
Question
15 |
5 /
5 points |
||
The strategic management process differs for small businesses
and entrepreneurial ventures when compared to larger organizations because
small businesses and entrepreneurial ventures have:
Question options:
inexperienced
managers. |
|
||
limited
resources. |
|
||
smaller
organizational objectives. |
|
||
low
growth potential. |
|
||
Question
16 |
5 /
5 points |
||
A business that is characterized by innovative strategic
practices and which has as its main goals profitability and growth is called:
Question options:
a
small business. |
|
||
an
entrepreneurial venture. |
|
||
strategically
positioned. |
|
||
a
cash cow. |
|
||
Question
17 |
5 /
5 points |
||
Both public sector and not-for-profit organizations must
develop a ________ to ensure their continued existence.
Question options:
competitive
advantage |
|
||
strong
management pool |
|
||
lobbying
group |
|
||
link
with companies |
|
||
Question
18 |
5 /
5 points |
||
Chuck Hanson encourages his employees to come with new ideas
and ways to do business to replace existing practices. This process is called:
Question options:
destructive
creativity. |
|
||
innovation. |
|
||
creative
destruction. |
|
||
applied
creativity. |
|
||
Question
19 |
5 /
5 points |
||
A strategic partnership between a not-for-profit organization
and a corporate partner is referred to as:
Question options:
licensing. |
|
||
strategic
piggybacking. |
|
||
a not-for-profit
marketing alliance. |
|
||
cause-related
marketing. |
|
||
Question
20 |
5 /
5 points |
||
All of the following organizations are examples of social
service NFPs except:
Question options:
Junior
League. |
|
American
Red Cross. |
|
Mothers
Against Drunk Drivers. |
|
Academy
of Management. |
No comments:
Post a Comment